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six uniquE sEcTiOns Food Week Korea 2014 has launched six sections as part of this year’s new slogan, with a layout that now includes ASEAN Local Food, Health & Healing, Solar Salt & Low Sodium, Desserts & Delicate, Trendy Traditional Korean Food and Single & Simple Food. In the ASEAN Local Food section, visitors may find exotic cuisines and ingredients from ASEAN countries, be- fore soothing their stress in the Health & Healing section by discovering new meal options that are both organic and nutritious. Visitors with a greater interest in health and wellness may also visit the Solar Salt & Low Sodium section to find out more about new products using this natural, non-artificial salt that is still high in minerals but contains less sodium. Meanwhile, the Desserts & Delicate section offers all the pleasures of sweet desserts, and the Trendy Traditional Korean Food section will include local specialties with a hint of contemporary flair. Last but not least, the Single & Simple Food section will be for those who are too busy to be in the kitchen or don’t want to buy huge amounts of food every week, providing a variety of ready-to-eat products. FREsh ingREDiEnTs, ExOTic FlAvORs Food Week Korea 2014 will also feature Korea’s top bakery exhibition, the Seoul International Bakery Fair, which has been copresented alongside Food Week Korea since 2013. Guests will now be able to explore every aspect of the food and beverage industry, from fresh ingredients, drinks and desserts to machinery, furniture and packaging, all under one roof. Following its 2013 edition, the Craft Beer Festival will take place in con- junction with Food Week Korea under its new title, the Great Korean Beer Festival. Visitors may sample craft beer from all around the peninsula to sa- vor the wide range of flavors and fragrances produced using expertly chosen spices and ingredients. Moreover, overseas buyers at Food Week Korea 2014 may participate in a one-on-one business-matching program featuring exclusive meetings be- tween buyers and manufacturers in attendance. Food Week Korea 2014 will also feature food symposiums, vendor seminars, interactive workshops and demonstrations, as well as a live cooking show featuring star chefs. In its last edition, Food Week Korea saw 602 companies showcasing goods from 29 countries around the world to an estimated 75,000 buyers and visitors. This year, more than 1,000 domestic and overseas food- and beverage-related businesses will exhibit across 1,800 booths. All of this and more will take place in a world-class venue in one of the biggest metropolises on the planet, providing visitors with unique access to rapidly growing markets in Korea and Northeast Asia. Be sure to take advan- tage of these exciting opportunities by attending Food Week Korea 2014. For more information about the Food Week Korea showcase happening from Nov. 12 to 15 at Coex, please visit the event website, www.foodweek. info, or contact the Food Week Korea Secretariat by email at foodweek. info@coex.co.kr.